Research and Development

To bring the right products onto the market at the right time, leaders in innovation establish comprehensive innovation management systems. Porsche consultants give companies a new strategy to increase their innovative power. It is based on the latest scientific research and closely linked to Porsche Consulting’s approach of operational excellence. Our multi-phase model covers everything from the initial idea to market introduction. It creates both space and the right structures. At the same time, it focuses on individuals and their creative potential. It enables our clients to build a culture of innovation that encourages creative ideas and provides the necessary breathing space.

Rising cost pressures also affect research and development departments. This can be clearly seen in the conflicts between increasing product complexity and existing budgets. We identify the key cost drivers and reduce them to the necessary minimum, first in workshops and then directly in practice. These noticeable changes enable performance to rise not only at individual sites but also in worldwide development networks.

Why are many products more expensive than planned? And how can they be developed even more quickly? Efficient product development processes give companies substantial competitive advantages. Porsche Consulting offers a comprehensive system to efficiently plan, monitor, and guide product creation. It is always adjusted to the individual company. The approach is modular – and introduced on a step-by-step basis. This has the benefit of building precisely upon the existing product creation system. That lowers investment and throughput times in everything from the initial concept stage to final authorization for standard-series production. The system also contains preventive measures to ensure quality assurance. They are key in ensuring that both the start of production and the build-up to peak levels remain virtually free of disruption.

A very important way for companies to resist cost pressures is to keep a constant eye on product costs from creation to customer delivery. Porsche Consulting starts by examining the early stage of product development. This is where the effect is the greatest. It employs methods such as Kano models and conjoint analyses, which are used to derive customer-oriented lists of specifications. These also define target prices and serve as the basis for target costing. Customer requirements are translated into technical concepts and incorporated into development. Porsche Consulting has the right instruments to shape product development in the best possible way with respect to costs. To achieve maximum effect, analysis extends above and beyond product families. Our consultants ensure that production interests are taken into account early on. Well before products are ready for production, these cost and value analyses as well as assembly requirements are used to shape products in conceptualization and supplier workshops. In combination with lean processes and efficient organizational forms, this ensures that companies remain successful over the long term.