Revolutionizing the rules of B2B industries with platform business models
Over the past 10-15 years, platforms such as Amazon, Uber, and Netflix have become ubiquitous in nearly every domain in the B2C sector. Although still in their infancy, platforms will also revolutionize the rules of B2B industries. In order to remain competitive, traditional industrial companies need to find a suitable answer how to deal with platform play.
This White Paper sheds light on different platform play types and provides insights on how to capture platform values. Furthermore, the paper outlines how industrial goods players can operationalize their platform endeavors by relying on success factors from B2B platforms that have already gained traction.