Too smart to use?

How increased user involvement is key to make smart building concepts thrive
Roland Sitzberger | Dr. Manuel Schönwitz | Dr. Maximilian Deubel
Nov. 2022 | White Paper | Englisch

Too smart to use?

How increased user involvement is key to make smart building concepts thrive

Already today, smart buildings offer manifold benefits for individual users and society as a whole. However, only few buildings and neighborhoods are yet equipped with smart data management, that optimize user comfort, energy consumption and efficiency and open up new growth opportunities for companies. The smartification of real estate has only just begun. 

This White Paper takes a look at the root causes for the slow progress of smartification and identifies key measures to ensure sustainable success through smartification for all stakeholders in the value chain. Crucial factors consist of a holistic product perspective and lighthouse projects that build up customer trust. This is how smart buildings can finally become reality. 


of the world´s population will live in urban areas by 2050.

3 perspectives

are essential to create a holistic smart building concept.

6 steps

have to be taken in order to achieve a smart take off and to add true value for the customer.

Management Summary
  • The rapidly growing population in urban environments poses a significant challenge, calling for smart building concepts in the construction industry
  • The construction and its supplier industry must finally catch up and align their smart activities to customer needs to make them thrive
  • Stand-alone silo concepts and various external interfaces create barriers for potential users and the success of smart building concepts
  • A user-centric approach is key to actually implement smart solutions and make them accessible to customers

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Branchenleiter Bauindustrie



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