AI Needs the Right Foundation

How companies achieve efficiency gains through clear processes, responsibilities, and reliable data

Leila Ali Cavasonza Porsche Consulting Interview
14.07.2026 | Article

Many organizations launch AI initiatives with ambitious targets. In practice, most projects fail to create measurable value because the underlying foundation is missing. Sustainable efficiency gains require reliable data, stable processes, and clear responsibilities. The real challenge is not introducing AI but identifying where it creates the highest operational impact.  

Some applications address infrequent but critical issues with major business consequences. Others automate small repetitive tasks performed thousands of times each day. Both approaches can generate significant value when applied in the right context. Several examples already demonstrate this potential. In airport operations, for example, AI-supported causal analysis helps identify the root causes of delays across highly interconnected systems involving airlines, ground handling, and service providers. In logistics, forecasting models improve demand planning, inventory management, and operational resilience through scenario simulation. In administrative functions, repetitive activities such as invoice matching and document processing can be automated to reduce manual effort and improve process speed. 

The impact varies by use case. Strategic improvements can fundamentally change operational performance. Smaller efficiency gains at process level become highly relevant when scaled across entire organizations. Successful implementation depends on more than technology alone. Clear ownership, strong collaboration across functions, and high-quality data remain essential for scalable results.

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